Today I'm thinking about my numbered limited edition decks of cards. I found five in a few minutes of searching my collection and as I find more limited edition decks, I'll add them at the end of the article.
I started thinking about them with the passing of Pim Leefsma as written up Joop Muller. Since I know Joop and I have one of the Pim Leefsma's decks (actually two!), I took it out and admired it.
And it got me to thinking, what is the ideal number of decks to print for a limited edition collectiable? Let's assume that the goal is for the deck to be a collectable which is ever increasingly treasured (and valued).
Print too many and there isn't enough scarcity for them to be highly treasured. But of course, the more you print, the more you can sell. So there's a case for more is better (assuming you can sell them).
Print too few and the publisher has fewer to sell. But they can tout the limited number as a feature and perhaps get a higher price or sell them faster. But for very small numbers, there' less to sell so less room to spend money trying to to establish awareness of the deck. This rule is less true if the artist or publisher has such a reputation and following so marketing is not necessary.
Does the cost of publishing enter into the decision? Is it four times more expensive to print 1000 than 250 decks?
Here's a handful of limited edition decks that have made it into my collection through the years. They number created ranges from 50 (for a hand-painted deck) up to 3200. I just noticed that they mostly have something in common. Try to figure it out and in any case, I'll explain it after showing the decks.
Pim Leefsma/Joop Muller - 250
Bosch by Sunish Chabba - 3200
My Pim Leefsma deck is #108 out of 250 (I also have #007 and #076, unopened, available for trade if anyone is interested). The artwork is incredible and I can see why Joop was highly motivated to get a deck created with it. Thanks Joop for creating it and for the write-up on the Pim Leefsma deck and art.
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Pim Leefsma's Artwork on Playing Cards |
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Bosch Playing Card Jokers |
My Peter Wood transformation deck is #613 out of one thousand. I bought it (online) from Peter Woods when it first came out. At the time, I was travelling regularly to London on business and tried to arrange a visit with him. It never happened.
Peter Woods Transformation Deck Note how the nine hearts are integrated in the design |
Let me point them out for you.... |
I have two Martin Hill Franken decks, both #18 out of 53! The packaging on these two decks is exquisite. They feel like they belong in Diagon Alley (which is part of the Harry Potter world for you illiterate muggles).
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Martin Hill Franken decks, both #18 out of 53 |
You might be wondering what a frankendeck is. For that, you must click through to the Franken Deck Article.
I have #29 out of 50 of these hand-painted transformation decks by Elaine Lewis.
Confession: To be honest, I'm not entirely sure how to interpret "hand-painted". Does this mean, the art is done by hand and then reproduced? Does it mean that the black outlines of the art is done by hand, the deck is then produced, and then each card on each deck is hand-painted. I could go retrieve the deck and hold it up to the light studying the texture to see if there is hand work on each card and if nobody answers the question for me, I might.
UPDATE - I've learned that they each deck is hand-drawn. Elaine Lewis ( per the World Wide Playing Card Museum - WWPCM - website): This artist is making handmade decks with 20-50 copies. "After several months of design work, she draws the cards in outline at 150% size, in designer's pen and black ink, and then has the complete set printed at final size onto sheets of white card. Elaine hand colours each card and cuts out the packs as required."
Click through to understand transformation decks.
My collecting does not focus on modern limited editions. Yet, I have at least five of them, why? What do these decks have in common?
These decks were collected either because of my interest in transformation decks or my interest in fine art. I don't seem to have collected any (or many) outside of the art or transformation arena.
My deck collecting focuses on antique decks where scarcity has to do with the amount of remaining decks, not a calculation by a publisher of how to purposefully limit the supply to create scarcity and value. My interest in cards start when the joker first appeared (I'm still primarily a joker collector) so I avoid decks from the 1860s and back.
Want to learn more about my collection of playing cards and jokers?
My transformation decks
When and what was the first playing card joker?
Visiting Joop in Zaandijk
Elaine Lewis ( per the World Wide Playing Card Museum - WWPCM - website): This artist is making handmade decks with 20-50 copies.
ReplyDelete"After several months of design work, she draws the cards in outline at 150% size, in designer's pen and black ink, and then has the complete set printed at final size onto sheets of white card. Elaine hand colours each card and cuts out the packs as required."
What a fascinating article as this is a query that has concerned me for a while especially with the advent of individual cards being created and sold for supposedly extremely high prices. If a deck is a sample deck; but doesn’t go into print is it ‘rare’ ? Thank you for sharing . 😊
ReplyDeleteI don’t know much about sample decks other than they intrigue me both in the cases where they go forward with the deck and when they decide not to. At the 52Plus Joker 2024 conference, the president of USPC gave out a Bicycle deck that they had printed a sample run of. I loved it. As far as I know, they’ve never productive that type of deck which had a shinier finish than is conventionally seen.
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